indiGO Auto Group at the Senna Celebration in COTA
June 6-7, 2024
indiGO Auto Group participated in what McLaren hailed as the “largest Senna celebration ever” at the Circuit of the Americas. This exclusive event, marking the 30th anniversary of Ayrton Senna—McLaren’s most legendary driver—was a collaboration between Pure McLaren and the Senna Institute.
The celebration was a comprehensive tribute to the legacy of Ayrton Senna. The day’s activities included exclusive track time, a parade lap, and a special photo session for car owners on the COTA race track, capturing a lasting memory of the event. Attendees also enjoyed a full day of exhilarating track activities and expert insights. Features of the event included Senna Road Car track experiences with two 20-minute coaching sessions to refine driving techniques. Special guests at the event were Senna’s niece and nephew, Bianca and Bruno Senna, as well as McLaren champion and Ayrton’s former teammate, Stefan Johansson. More about Ayrton Senna’s legacy below.